School of Communication
4 Year Undergraduate Programme

 

Communication is a key to the future in knowledge-based economy and creative industries. The School of Communication of HKBU is the only academic unit in Hong Kong offering a full range of communication programmes at degree and post-graduate levels. It is housed in a building designed specifically for the purpose of advancing higher education in communication and media. The Communication and Visual Arts building is equipped with sound, film and television studios; editing facilities for video, film, sound and print; laboratories and communication research facilities, and its own printing press.

 

The Bachelor of Communication (Honours) programme offers a variety of ways to explore the exciting field of communication, and equips graduates with the skills required to embark on stimulating and meaningful careers, postgraduate studies, or both.

 

The Majors available in the
4-year curriculum are :


For 2015 and previous intakes:

  • Film and Media Arts
  • Journalism
  • Organizational Communication
  • Public Relations and Advertising

 

For 2016 intake onwards:

  • Film
  • Journalism
  • Public Relations and Advertising