Curriculum Structure School Core Courses Minor
Student Handbook 2014-15
Student Handbook 2016

Curriculum Structure


Programmes in the new curriculum will require at least 128 units for graduation, which are distributed into three key components, Major, General Education, and Electives as follows:


Four-year Curriculum Structure

60 units
General Education
38 units
30 units
Graduation Requirement
128 units


Study Schedule

For 2015 and previous intakes:

Film and Media Arts Major

Journalism Major

Chinese Journalism Concentration (including Broadcast Journalism)


Financial Journalism Concentration

International Journalism Concentration

Organizational Communication Major

Public Relations and Advertising Major


For 2016 intake onwards:

Film Major
Journalism Major
Public Relations and Advertising Major


General Education (GE)

In keeping with HKBU’s Whole Person Education, the General Education Programme is broad-based in design. Students of the School of Communication will study GE core courses in their first two years of study, and study GE distribution courses selectively in their four years of study. For more details, please refer to the GE Website:


Taught Postgraduate Courses

Students with senior standing and a minimum GPA of 3.0 will be allowed to take at most two taught postgraduate courses. Year 4 students with a GPA 3.0 or above and Year 3 students with a high GPA (e.g. 3.4) are allowed to enroll on the following taught postgraduate courses:


1. MA in Producing for Film, Television and New Media

AF7450            Case Studies in Production and the Market
AF7480            Film, Television, New Media and Globalization
AF7490            Media Management

CTV7230         Graduate Seminar on Chinese New Waves Cinema


2. MA in International Journalism Studies

JOUR7010       International Relations Theory and Practices
JOUR7150       Business News Writing
JOUR7160       Principles of Economics
JOUR7170       Business and Finance
JOUR7110       Reporting International Conflict
JOUR7260       Reporting Southeast Asia

JOUR7270       Entrepreneurial Journalism


3. MA in Communication and MSocSc in Media Management

COMM7050    Media and Communication in Chinese Societies
COMM7130    Globalization of Media & Communications
COMM7180    Media Law & Ethics
COMM7200    New Media Workshop
COMM7240    Media Economics
COMM7270    Media Policies & Regulations
COMM7280    Communication Technologies & Media
COMM7310    International Advertising
COMM7560    Political Communication & Public Opinion

COMM7580    Social Media Marketing